Friday, January 24, 2020
Classroom Management Essays -- Education Teaching
Introduction: Structure, praise, humor, firmness, patience, and high expectations: Welcome to the wonderful world of the classroom atmosphere. Imagine yourself in a classroom where your teacher is there for you, both academically and emotionally. Thatââ¬â¢s how a classroom should work for both the students and the teacher. Mrs. Mary-Kay Maurer is a perfect example of all of these qualities since she is what has motivated me to become the person I am. Her support as a teacher led me as a student to achieve my highest. Her way of showing me my way furthers the idea that students need a teacher with these characteristics to achieve their best. Therefore, the purpose of this research paper is to explore effective classroom management techniques that prepare the academic achievement of students. Support from teachers: A strong teacher makes the emphasis on the students. Teachers make sure they do this by making time for their students, which means having personal meetings with them. When teachers use their own time to help students, it further shows how supportive teachers are. When students know they can depend on a teacher, the students then feel more comfortable in their learning situation and will be more likely succeed. To further emphasize this support of teachers to students, many teachers use a method of ââ¬ËPraise, Question, Polishââ¬â¢; which helps to critique students on a comfortable basis. By using this method, students also learn to become more independent when teachers show them, gradually, that students will learn to write better with the ease of criticism. Also, when teachers use academic guidance, students will want to continue their education which is the best reward a teacher can have, knowing their students want ... ...est of the class. Remember: Structure and fairness combined with clear expectations and a clear lesson in a caring non-threatening environment are the key elements of good teaching (Husted, 2002). Conclusion: Teaching todayââ¬â¢s children correctly is essential since these children will grow to be productive people of society. Depending on a teacherââ¬â¢s style, a child could grow and look at problems differently than just being apathetic about a situation. When a teacher has an impact on a student, it lasts a life, just like Mrs. Mary-Kay Maurer did with her students. She taught them about English but still let them see how independent they were and let them grow into adults. Todayââ¬â¢s teachers need to be more open-minded with students and form a bond with them. This way, students will appreciate what these teachers are doing for them in the long run of their lives. Classroom Management Essays -- Education Teaching Introduction: Structure, praise, humor, firmness, patience, and high expectations: Welcome to the wonderful world of the classroom atmosphere. Imagine yourself in a classroom where your teacher is there for you, both academically and emotionally. Thatââ¬â¢s how a classroom should work for both the students and the teacher. Mrs. Mary-Kay Maurer is a perfect example of all of these qualities since she is what has motivated me to become the person I am. Her support as a teacher led me as a student to achieve my highest. Her way of showing me my way furthers the idea that students need a teacher with these characteristics to achieve their best. Therefore, the purpose of this research paper is to explore effective classroom management techniques that prepare the academic achievement of students. Support from teachers: A strong teacher makes the emphasis on the students. Teachers make sure they do this by making time for their students, which means having personal meetings with them. When teachers use their own time to help students, it further shows how supportive teachers are. When students know they can depend on a teacher, the students then feel more comfortable in their learning situation and will be more likely succeed. To further emphasize this support of teachers to students, many teachers use a method of ââ¬ËPraise, Question, Polishââ¬â¢; which helps to critique students on a comfortable basis. By using this method, students also learn to become more independent when teachers show them, gradually, that students will learn to write better with the ease of criticism. Also, when teachers use academic guidance, students will want to continue their education which is the best reward a teacher can have, knowing their students want ... ...est of the class. Remember: Structure and fairness combined with clear expectations and a clear lesson in a caring non-threatening environment are the key elements of good teaching (Husted, 2002). Conclusion: Teaching todayââ¬â¢s children correctly is essential since these children will grow to be productive people of society. Depending on a teacherââ¬â¢s style, a child could grow and look at problems differently than just being apathetic about a situation. When a teacher has an impact on a student, it lasts a life, just like Mrs. Mary-Kay Maurer did with her students. She taught them about English but still let them see how independent they were and let them grow into adults. Todayââ¬â¢s teachers need to be more open-minded with students and form a bond with them. This way, students will appreciate what these teachers are doing for them in the long run of their lives.
Thursday, January 16, 2020
Abc Electronic Case Study
ABC Electronics Ltd. ââ¬â A Wrong Analysis of Consumer Behavior ABC Electronics Ltd. was a company established in 1983 by Mr. Manoj Kumar and over the years had emerged as one of the leaders in the growing segment of the electronics and home appliances market in India. Currently it has a market share of 30% of the home appliances market. Its product strategy has been to offer a wide range, right from mono stereo, two in ones and sophisticated music systems to televisions, refrigerators, washing machines, ovens and microwave ovens.ABCââ¬â¢s marketing strategy also included offering the above products so as to match the needs and budget of the middle and upper middle classes. In 1991, Prasad, son of Mr. Manoj Kumar, took over as the Managing Director of the company. Seeing the intense competition in the post liberalization scenario, Prasad was keen to follow the principle that once you have decided on your target customer, you follow him/her relentlessly with attractive offering s. In 1994, he developed a well focused promotion and distribution strategy. The promotion strategy involved an advertising budget of Rs. 0 crores, a special training program for the sales force and offering freebies and various other sales promotion techniques. In terms of distribution, Prasad selected exclusive showrooms and franchisees to display their wide range of products. The location of the exclusive retail outlets was also selected so as to match the perceptions of the consumers as an ââ¬Å"exclusive showroomâ⬠for them. However, even after two years of implementing the new promotion and distribution strategy, the sales of ABC Electronics did not pick up to the extent that the company thought it would.Prasad then directed the marketing manager to conduct a study of other retail outlets to know the trend. The results revealed that there was a change in consumersââ¬â¢ perceptions regarding purchasing consumer durables. There seemed to be a preference for purchasing g oods from multi brand, rather than from single brand outlets. Questions 1. Where do you think Prasad went wrong in his analysis of consumer behavior? 2. Discuss the change in the role of the consumer today, as compared to the consumer five years ago.M/s. Tufleather Ltd. ââ¬â ââ¬Å" Tufcom Shoesâ⬠For the last fifty years, M/s. Tufleather has been in the business of manufacturing and selling leather to companies which make leather shoes and other related products. In the post liberalization period, i. e. , from 1991 onwards, the company was contemplating entering the shoe manufacturing industry, primarily because the Government was giving substantial support to this industry, particularly to firms that were export oriented.With the intention of selling shoes, the company set up its own factory with R & D facilities in Hosur, Tamil Nadu. In 1993, the companyââ¬â¢s R & D department developed a material ââ¬Å"Tufcomâ⬠, which it claimed had properties of shoe material permeability, strength, flexibility and durability. The company also set up a sub unit to produce shoes with this new material and conducted test marketing to gauge the initial response. The pilot study indicated positive consumer response.Based on the test marketing results, the company set up a large plant with a huge investment and entered into tie ups with reputed shoe manufacturers to buy the new material and make attractive shoe models. They also planned to have an in-house trained team of sales people who would visit the shoe retail outlets and train their sales persons on how to sell shoes. Tufleather also helped the shoe manufacturing companies by providing point of purchase and advertising materials for a nationwide advertising campaign.The company developed a premium pricing strategy for the Tufcom material, based on the consumer perceptual process ââ¬â the belief that high price is an indicator of high quality. They felt that Tufcom offered quality that was superior to leather in terms of durability and ease of care. After adopting a skimming pricing strategy, the company would later consider penetrating the lower priced shoe market segment. While the first year after the launch of Tufcom shoes showed positive results, sales began to fall drastically after that.Feedback from their sales team indicated that high price buyers did not get motivated by the factors emphasized by Tufleather, namely durability and ease of care. In addition, some complaints were received from buyers of Tufcom shoes that they found the shoes unusually warm. Questions 1. Where do you think the company went wrong in analyzing consumer shoe buying behavior? 2. Do you think the company should identify a new buyer market, namely the lower priced shoe market segment?
Wednesday, January 8, 2020
My Struggles and Lack of College Readiness - 1075 Words
For many, their first semester in college is characterized by the excitement of leaving home for the first time, collegiate activities, and a small amount of academically induced stress. To the well preparedââ¬âthe people who worked hard, and had the intelligence, to do will in high schoolââ¬âthe first semester of college is just a review concepts already mastered. My story is different. I grew up in a small town in Maine, and we had a few teachers that may not have been the best representation of our public education system. I was having trouble learning to read in the first grade. My teacher informed my parents that I would probably never learn to read, and that I should be encouraged to take a manual labor job. My parents didnââ¬â¢t have a college education, but they did have their own philosophy about how children should learn. Their solution was to allow me to follow my interest and allow me to develop academically through pursuing those interests. I donââ¬â¢t think they really expected me to go to college, nor was it important to them. I learned to read when I got interested in the Hardy Boy Mystery series. I never wrote a paper or studied any formal subject past the fifth grade, when I started working full-time at a local dairy farm. My parents were not happy with the arrangement, but they allowed me to persist. I spent my free time fishing and huntingââ¬ânot the best college preparatory activities. When I was nineteen, I decided I wanted to go to college. What I probably shouldShow MoreRelatedMy Strengths And Weaknesses1254 Words à |à 6 PagesOver my education, I have gone through easy and rough patches with some years being fun, engaging, and I learned a lot. There were years that seemed like I stood in place. By being enrolled in more challenging classes like College Credit Plus (CCP), AP, and IB class I have discovered that as a learner I have varied strengths and weaknesses. My strengths help me create college readiness skills which Conley claims ââ¬Å"College and career readiness is enhanced when students demonstrate these behaviorâ⬠(ConleyRead MoreThe Case for a College Comprehensive Model 1746 Words à |à 7 Pagesknow how school will lead me into my achievements, most importantly, making my dream reality. In my conclusion, I will choose a side to my arguments and describe how I feel. The author of ââ¬Å" The Case for a College Comprehensive Model of College Readiness,â⬠explains the lack of college readiness in a student is the main reason why students do not succeed in college. The article begins by listing choice, transition and access of colleges that students enable to create a pathwayRead MoreFixed Vs. Growth Mindset : The Effects Of Poverty On 6th Grade Title I Students1646 Words à |à 7 PagesIndividual Determination (AVID) campus which focuses on college readiness and has been the theme for the 2015-2016 school year located in Keller, Texas. The campus, Chisholm Trail Intermediate School, services fifth and sixth grade students. Strategies used to increase college awareness and readiness include; the purchasing of college banners to display throughout the school, teacher incentives to wear college apparel during the week, and funding a college visit for all fifth and sixth grade students. YeagerRead MoreNahom Yohannes. Ccr092. Ms.Campbell. April 28, 2017 . Letââ¬â¢S901 Words à |à 4 PagesYohannes CCR092 Ms.Campbell April 28, 2017 Letââ¬â¢s imagine a school with small group classroom sizes, preparing students for college and careers after high school. Also with diverse AP and honor classes by creating a program to help aid students to learn about these classes and the benefits. Since they havenââ¬â¢t created a program to prevent students falling into the government system. In my eyes this is an ideal school that can help and benefit students and the future way of learning. Although Denver SouthRead MoreTransition From Direct And Organizational Leadership1112 Words à |à 5 Pagesportion my work will occur within foreign countries. My relevance within this environment will manifest from the trust of others, which is an integral output of my character, competence, and personality. Using the Right to Lead Assessment Model (RLAM) as the framework for my self-assessment, I identify a strategy to address weaknesses in my character, competence, and personality. I will implement this strategy as a student a t the Air War College to deepen my self-awareness and ensure my readinessRead MoreWhat Makes A Good Education?2138 Words à |à 9 Pagesattitude towards college is important and they need to be prepared to take full responsibilities of being fresh college students in order to fulfil and achieve their goals and dreams. Problem and how it is manifested in society. Despite the fact that studentââ¬â¢s desire is to gain a good education, some students fail their first year of college because they are not ready to pursue college life. There are many contributing factors why first year college students fail and drop out of college or universityRead MoreGrit Is Necessary For Success886 Words à |à 4 Pagespast. To enter the workforce with the math, science, and problem-solving skills students need to succeed in the tough and challenging economy, students must also be able to succeed in college. Angela Duckworth explains in her video how having grit can help to make students become more motivated and successful college students. Students with grit compared to students without it, have more drive, are more likely to make their brain adapt to more challenges, and will have a greater variety of careerRead MoreCollege Readiness System5622 Words à |à 23 PagesCollege Readiness 1 Running Head: COLLEGE READINESS AND FIRST-GENERATION COLLEGE STUDENTS Defining College Readiness from the Inside Out: First-Generation College Student Perspectives Kathleen Byrd, M. Ed. Developmental Education Reading and English Instructor South Puget Sound Community College 132 Plymouth St. N.W., Olympia, WA 98502 kathb@u.washington.edu. (360) 754-2889 Ginger MacDonald, Ph.D. Director and Professor of Education University of Washington, Tacoma 1900 CommerceRead MoreMy Client, An Anti Oppressive Approach Essay1509 Words à |à 7 PagesMy client is a young mother of one daughter who is unemployed. She struggles with finding a stable job, as she didnââ¬â¢t get a chance to go to college he was of ââ¬Å"normalâ⬠age to. Her only source of income consists of government assistance, as well as babysitting her neighboursââ¬â¢ children a couple times per week. Her daily struggles include: paying for groceries, getting her daughter weather appropriate clothes and paying rent. I will be using a strength based perspective to use with my client; becauseRead MoreCustomizing Education. Good News Folks, Or Maybe It Is1701 Words à |à 7 Pagesthey want to do once they graduate. The issue lies in the lack of preparation for these expected careers. Some schools, such as Kearney High School, lack the tools necessary to prepare students for the rest of their lives. While college is extremely beneficial and sets most people up fo r success, it is not meant for everyone. According to The New York Times, in the year 2013 only 65.9% of high school graduates expected to move on to college and this figure only going down as the years progress. Kearney
Tuesday, December 31, 2019
Corporal Punishment in the Private and Public Sphere in...
1 Introduction Corporal punishment is the unlawful intentional act of causing harm by physically inflicting punishment on the body of an offender or severely criticising the offender. There is a distinction in common-law between corporal punishment in the public sphere and in the private sphere. Corporal punishment on children in the private sphere is administered by parents. It is still legally accepted in South Africa, provided that the requirements are met. Parents know their children best and have the authority to discipline their children in such a way as to benefit the child in the future. They are equipping the child with the necessary manners, morals and good character which will be essential for a bright future. The public sphereââ¬â¢s s position is much different in the sense that the state as well as schools, do not have the authority to physically discipline school children anymore. The capacity to hold the power of authority to exercise corporal punishment often leads to abuse of power, child abuse and feelings of superiority. 2 General implications of corporal punishment In most cases, punishment is given to clarify authority and status over the offender. Irrespective of the harm the child or the offender caused, physically punishing the offender violates many of that personââ¬â¢s fundamental human rights. Punishment is given in the form of slapping, whipping, verbally reprimanding or violently acting towards the child or the offender. These punishments violateShow MoreRelatedCorporal Punishment with Respect to the Private and Public Sphere1187 Words à |à 5 Pages1 Introduction Corporal punishment is the unlawful intentional act of causing harm by physically inflicting punishment on the body of an offender or severely criticising the offender. There is a distinction in common-law between corporal punishment in the public sphere and in the private sphere. Corporal punishment on children in the private sphere is administered by parents. It is legally accepted in South Africa, provided that the requirements are met. The public sphereââ¬â¢s position is much differentRead MoreThe Common Law Defence Of Reasonable Disciplinary Chastisement Essay2223 Words à |à 9 Pageslaw assignment 1 Topic 7: Reasonable disciplinary chastisement Introduction: This assignment aims to provide a refined understanding regarding the common law defence of reasonable disciplinary chastisement (ââ¬Å"RDCâ⬠) in South African law, in the context of a statement issued by the South African Minister of Social Development, Ms Bathabile Dlamini (ââ¬Å"Dlaminiâ⬠). Firstly, an analytical response will be given as to whether the author of this text agrees with Dlaminiââ¬â¢s statement. Secondly, using her statementRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words à |à 656 PagesE SSAYS ON TWENTIETH-C ENTURY H ISTORY In the series Critical Perspectives on the Past, edited by Susan Porter Benson, Stephen Brier, and Roy Rosenzweig Also in this series: Paula Hamilton and Linda Shopes, eds., Oral History and Public Memories Tiffany Ruby Patterson, Zora Neale Hurston and a History of Southern Life Lisa M. Fine, The Story of Reo Joe: Work, Kin, and Community in Autotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made: Politics and CultureRead MoreLegalization of Same Sex Marriage9779 Words à |à 40 Pagesand their relations. Self-Flagellation. Beating or flogging; a whipping; a scourging. Beating as a source of erotic or religious stimulation whacking, beating, drubbing, licking, thrashing, trouncing, lacing - the act of inflicting corporal punishment with repeated blows. CHAPTER 2 REVIEW of RELATED LITERATURE and STUDIES FOREIGN LITERATURE Bahai faith is the youngest of the worlds independent religions stated their belief on homosexuality. Sexual activity betweenRead MoreLgbt19540 Words à |à 79 PagesUnited States.[13][14][15][16][17][18] The first widely used term, homosexual, originally carried negative connotations and tended to be replaced by homophile in the 1950s and 1960s,[19] and subsequently gay in the 1970s.[13] As lesbians forged more public identities, the phrase gay and lesbian became more common.[2] The Daughters of Bilitis folded in 1970 over which direction to focus on: feminism or gay rights issues.[20]As equality was a priority for lesbian feminists, disparity of roles betweenRead MoreEssay Paper84499 Words à |à 338 Pagesof rank: Private First Class Pay grade: E-3 Title of address: Private Abbreviation: PFC Grade of rank: Master Sergeant Pay grade: E-8 Title of address: Sergeant Abbreviation: MSG Grade of rank: Private Pay grade: E-2 Title of address: Private Abbreviation: PV2 Grade of rank: Sergeant First Class Pay grade: E-7 Title of address: Sergeant Abbreviation: SFC Grade of rank: Private Pay grade: E-l Title of address: Private Abbreviation: PV1 Grade of rank: Corporal Pay grade:Read More1000 Word Essay85965 Words à |à 344 PagesWhat does SOCAD stand for? Service members Opportunity College Army Degrees (AR 621-5 Feb 2004 / 2-7 / PDF 14) AER closely coordinates with what other organization? American Red Cross (AR 930-4 Aug 1994 / 2-13 / PDF 11) What is AER? AER is a private, nonprofit organization to collect and hold funds to relieve distress of members of the Army and their dependents. AER provides emergency financial assistance to soldiers (active and retired) and their families in time of distress. (AR 930-4 Aug 1994
Monday, December 23, 2019
Octavius The Savior Of Rome - 1339 Words
Octavius, later known as Augustus, became the most powerful Roman emperor in war and peace and was often known as the savior of Rome. Octavius wanted the Roman empire to be the greatest of all time. This made him do whatever it took to make sure he accomplished that. Octavius did not act like a normal emperor, he was quite humble in the way he ruled. He knew what he had to do to win political battles and physical battles. He was quite smart in the way he became the greatest emperor Rome has ever seen. Octavius became the most powerful Roman emperor in war and peace because of his drive to make Rome the greatest empire anyone had ever seen. First of all, Octavius kept people happy by being a great but humble leader. To mask his tyranny,â⬠¦show more contentâ⬠¦Cicero, a Republican writer who supported the Republic, protested the Triumvirate. Octavius and Antony joined forces and expelled Cicero, who consequently committed suicide. Antony and Octavius would soon team up to try an d gain more land for themselves in alliance. In Philippi 42 B.C.E. a battle commenced. Marc Antony and Octavius, who had 223,000 soldiers, battled Brutus, Cassius, and their army of 187,000 soldiers. Antony and Octavius crushed Brutus quite easily. Brutus then committed suicide. This opened more rule for Octavius and Antony in Rome, but they still needed to get rid of Sextus Pompey. Sextus Pompey was stationed in Sicily at the time, and Octavius and Antony declared battle of Sextus and his army. After a huge win at Naulochus in 36 B.C.E., which involved almost 600 ships in battle, Sextus fled to Turkey. Sextus was executed in 35 B.C.E with no trial needed. This caused the disposing of Lepidus and he was exiled and 36 B.C.E. Octavius knew that this triumvirate would eventually split, but he used the alliance to his advantage. He knew that battling with Marc Antony would set up a battle for full control between them in the long run. This ended up being a huge part of how Octavius came to power in Rome, and was quite clever. The power in Rome was now split into two separate parts. Octavius was in control of the western part of Rome, while Marc Antony was in control of the eastern part ofShow MoreRelatedGaius Octavius: The Savior of Shakespeares Julius Caesar835 Words à |à 3 PagesA savior as defined by Merriam-Webster is, ââ¬Å"one that saves from danger or destruction.â⬠This term describes Gaius Octavius in more than one way or instance; Octavius helps to rid Rome of the evil conspirators, and Octavius is the emperor who rebuilds Rome. Readers and viewers of Shakespeares play donââ¬â¢t get a clear and drawn out view of Octavius as he doesnââ¬â¢t appear for much of the play. A reason isnââ¬â¢t given in the play, but history reveals that he is off traveling the world. Octavius takes advantageRead MoreChristianity Rose During The First Century After Christ s Death2791 Words à |à 12 Pagesrelieved all of their sins. After his death, the religion of Christianity was created, which e ntailed that a person believed in one god and believed in Jesus Christ. During the first few centuries, apostles, such as Paul, introduced Christianity to Rome and showed developing Christians the way to divine acceptance from one god. However, as Christianity advanced, it faced a lot of difficulties, and even worse, persecution. During the first and second centuries, Romanââ¬â¢s persecutions were isolatedRead MoreComparision of Alexander the Great and Augustus Ceasar2530 Words à |à 10 Pagesthought of himself as the son of Greek god Zeus. Augustus was the first emperor of Rome who brought peace and stability to the Roman Empire. He was the grandson of the sister of Julius Caesar. His original name was Caius Octavius, but when he was adopted by the Julian gens (44 B.C.) he became Caius Julius Caesar Octavianus (Octavian). He was named (given the title) Augustus later when he became the First Emperor or Rome by the senate. Augustus was seen as both a military leader as well as a religiousRead MoreThe Statue Of Augustus Of Pimaporta1898 Words à |à 8 Pagesright foot and therefore increase your chances of getting the job. The relevance that this example has to the sculpture is that just like you would want to give a good first impression, the sculptor wanted to make sure we saw Augustus the way all of Rome saw him. In the statue of Augustus of Prima porta, Augustus is standing straight, right foot in front and left foot back slightly lifting his heel. This pose gives us a sense that Augustus was very graceful, angelical almost. It looks like he is walkingRead MoreEssay Ravenna2674 Words à |à 11 Pagesdiscovery of Etruscan artifacts while historiographers insist that the Umbrians were the first established people (7). Little is known about Ravennas history until the end of the third century BC when it fell completely under the influence of Rome. Though the city lacked the agricultural strength that normally drew the attention of the Romans, Ravennas strategic location was the basis of its appeal. Its close proximity to the sea allowed for direct access to both necessities and reinforcements
Saturday, December 14, 2019
Sas Case Analysis Free Essays
International Case #: 6-2 T h e C a s e o f (Scandinavian Airlines S A S System) INTRODUCTION SCANDINAVIAN AIRLINES SYSTEM (SAS) originated when the airlines of Sweden, Norway and Denmark formed a consortium. 1970ââ¬â¢s ââ¬â competition are fierce and resulted in a loss market share. 1981 ââ¬â Jan Carlzon, The CEO, undertook drastic decentralization. We will write a custom essay sample on Sas Case Analysis or any similar topic only for you Order Now Top-Down authority replaced by open communication. SAS Strategies is to become known as ââ¬Å"the businessmanââ¬â¢s strategyâ⬠(with rather high fares), with upgraded service, on-time performance, good food and comfort. For the Future SAS has 2 goals 1. To become the most efficient airline in Europe by 1992 2. To be one of the five major airlines in Europe after 1995 Keystone is SASââ¬â¢s global strategy is to form strategic alliances. -? An agreement to exchange equities with Swissair was reached in 1989. -? Alliance was also made with All Nippon Airways, LanChile, Canadian Airlines Intl and Finnair. I. TIME CONTEXT II. VIEWPOINT 1981 Jan Carlzon SAS CEO III. CENTRAL PROBLEM Fierce competition, Loss of market share Reduced profitability IV. STATEMENT OF OBJECTIVE Must: to cope up with competition Wants: to become the most efficient airline in Europe by 1992 and to be one of the five major airlines in Europe after 1995 V. AREAS OF CONSIDERATION THREATS 1.? Competition with larger airlines 2.? High fuel price 3.? Rising operational costs 4.? Decrease in demand for air service 5.? Price Wars OPPORTUNITIES 1.? Strategic alliances with other airlines 2.? Offer high-quality service V. AREAS OF CONSIDERATION WEAKNESSES 1.? Deterioration of services 2.? Low morale of the workforce STRENGTH 1.? Workforce 2.? Upgraded Services 3.? On-time performance 4.? Good food comfort 5.? Decentralization VI. ALTERNATIVE COURSES OF ACTION 1. Continuous implementation of decentralization (+) Faster decision-making Address and solve the problem right away Open communication Training and development for employees (-) Mistakes or wrong decisions are prevalent Policies and rule must be reviewed and change Training cost Great deal of time in communication a.? b.? c.? d.? a.? b.? c.? d.? VI. ALTERNATIVE COURSES OF ACTION 2. Strategic alliance with other airlines (+) Access to different airlines hub Leverage Able to compete with larger airlines Opportunity to sell shares (-) a.? Control issue b.? Possible waste of money a.? b.? c.? d.? VI. ALTERNATIVE COURSES OF ACTION 3. Upgrade service strategy (+) a.? High-quality service b.? Punctual and on-time performance (-) a.? High fares b.? Research and development cost c.? Training cost VII. RECOMMENDATION Adapt ACA 2 (Strategic Alliance) VIII. ACTION PLAN Person Responsible Jan Carlzon / Marketing Research Jan Carlzon Jan Carlzon Jan Carlzon / Negotiating Team Negotiating Team Jan Carlzon / Allies Finance Department Activities Gather data through business intelligence competitive analysis Set a meeting with the SAS Board Form a negotiating team Set meetings with possible allies Time Frame 30 days 1 day 7 days Prepare proposals/MOA/Service agreement Contract signing / sign-off Prepare budget 3 days 1 day 5 days ââ¬Å"Mistakes can usually be corrected later; the time that is lost in not making a decision can never be retrievedâ⬠. ââ¬â Jan Carlzon How to cite Sas Case Analysis, Papers
Friday, December 6, 2019
University and Research free essay sample
Changes that started during the second half of the 20th century and that have continued into the 21 SST threaten to bring about monumental changes in the nature of universities. Some of the changes are commendable, for example, the large expansion in the proportion of the population attending universities, at least in the richer nations. Other trends are disturbing, especially the increasing tendency Of governments and industry to view universities as engines for short-term economic gain.While universities certainly cannot ignore the context in which they function and the needs of society, responding purely to short-term economic considerations threatens to subvert the very nature of universities and some of the benefits hey provide to society. So what exactly is a university and what is its purpose? Much prefer the Oxford English Dictionary definition of the word university to some of the more utilitarian definitions in other dictionaries. The Oxford definition reads, in part, body of teachers and scholars engaged in the higher branches of learning. Thus, it is the community of faculty and students that is the essence of a university. The higher branches of learning in which teachers and scholars engage have 2 important products: the educated minds that are essential for the well-being of society, and new knowledge and ideas. Some of that new knowledge will enrich society by producing economic growth, directly or indirectly, but the benefits of new knowledge go far beyond economic gain. Universities have always been subjected to outside influences.The oldest European university, the university of Bologna, has existed at least since the sass. Some time before 1222, about 1000 students left Bologna and founded a new university in Pad because of the grievous offence that was brought to bear on their academic liberties and the failure to acknowledge the privileges solemnly granted to teachers and students. 1 The outside interference came from the Roman Catholic Church, and, for several centuries, Pad was home to the only university in Europe where non-Catholics could get a university education. Both Bologna and Pad were student-controlled universities with students electing the professors and fixing their salaries. However, in spite of marked differences, there are similarities between what happened then and what is happening today, with important outside influences ? then the dogma Of religion, now the dogma of business threatening to change the activities of the community of teachers and scholars. The seeds of what is appending now were sown in the years following World War II.Before the war the most important influence on a faculty member was probably the departmental chair, who in those days had power to influence in an important way what went on in the department. Nonetheless, a faculty member would have had access to departmental resources and would not necessarily have required outside research funding (although such funding was sometimes available from private foundations). The mechanism of funding research, and the amount of money available for research, changed gr eatly in the postwar years. In 1 945, Vainer Bushs landmark report toPresident Harry Truman, Science the Endless Frontier, 2 had an important influence on university research. In this report, Bush stated, The publicly and privately supported colleges, universities, and research institutes are the centers of basic research. They are the wellsprings of knowledge and understanding. As long as they are vigorous and healthy and their scientists are free to pursue the truth wherever it may lead, there will be a flow of new scientific knowledge to those who can apply it to practical problems in Government, in industry, or elsewhere. Bush supported the idea that the US overspent should provide strong financial support for university research, but also supported the idea that the individual investigator should be the main determinant of the topics for investigation, with statements such as Scientific progress on a broad front results from the free play of free intellects, working on subjects of their own choice, in the manner dictated by their curiosity for exploration of the unknown. 2 In the latter half of the last century, many countries adopted the model of gr anting councils, which used a system based on peer review to distribute money for investigator-initiated search. This model has been a great success, but it has also contributed to important changes in universities. Much more money has been available to support medical research, basic science research and engineering research than has been available for the social sciences or arts. Thus, decisions about support for different disciplines devolved from the universities to governments, who decided on the budgets of their various grant-giving bodies.Also, individual researchers who were successful in obtaining grants no longer depended as much on departmental facilities. In my opinion, this to only weakened the power of departmental chairs but also decreased collegiality within departments. With increased enrolments, as a university education became accessible to a greater proportion of the population, and an increased need for infrastructure for the larger student population and for complex research equipment, administrators became more concerned about sources of funding and consequently more detached from the faculty.There is always a tendency for senior academic administrators to speak and behave as though they were the university (when of course they are there to serve he community of teachers and scholars). This is of course a normal human trait, no different from the tendency of politicians to forget that they are elected to serve the people. However, this increasing detachment of senior university administrators from the faculty has facilitated the erosion of collegiality within departments and universities. The individual personalities of university faculty probably also facilitated this change. Learned recently, when looking at the literature on personality, that an inverse correlation between intelligence and conscientiousness has been demonstrated in a umber of studies (see, for example, Mountain et AAA). Thus, it might be more than just my paranoia leading me to believe that the small proportion of university faculty who lack conscientiousness and collegiality is larger than in some other walks of life.The erosion of collegiality is not a matter of great significance, except that it probably played a role in making researchers more open to the efforts of governments to transform them into entrepreneurs. The most recent and possibly the most important change in university research resulted from the push by governments to commercialism the results f such research. In the United States, the Bay-Dole Act of 1 980 encouraged universities to license to private industry discoveries made wi th federal funds. The push by governments for centralization of new knowledge grew during the 1 9805 and sass and continues to have an important influence on universities. Recently, Lord Ginsburg, the science and innovation minister in the United Kingdom, boasted that there had been a cultural change in universities there, which has resulted in a substantial increase in university spin-offs. 5 In 2002 the Association of Universities and Colleges of Canada entered an agreement with the government to double the amount of research performed by these institutions and to triple their centralization performance by 2010. Although this agreement was reached in the absence of any broad consultation with the faculty who are supposed to commercialism their work, the universities seem to be well on track to achieve this objective, with a 126% increase in revenues from license royalties between 1999 and 2001. Most major universities now have a technology transfer office, and at many universities success in centralization is taken into account when faculty are considered for tenure. Will there come a time when success in centralization carries the same weight as (o r more weight than) teaching and research in the awarding of tenure?The end result of all the changes discussed above is that individual faculty members have become much more like entrepreneurs whose main allegiance is to the maintenance or growth of their own research programs and not infrequently to the centralization of their research. The researcher exploring Vainer Bushs endless frontier could be considered the modern equivalent of the homesteader taming the seemingly endless frontier of the 9th century American West-8 This is not necessarily detrimental if a new generation of university research entrepreneurs provides the new knowledge that will benefit patients and society.However, the change in culture that made university faculty more like entrepreneurs also made them more open to the desire of governments to make them entrepreneurs in the economic sense. Although the nature of universities has been changing, there was no threat to the fundamental nature of universities until the drive for centralization began. A recent report of the Canadian Association of university Teachers states that university administrators have been building increasingly hierarchical management structures that place the future of academic medicine in danger. The reports main concern is that incentives to create commercialese products push economic concerns, rather than scientific and ethical considerations, to the forefront. non the fields of biologic psychiatry and behavioral neuroscience the emphasis on commercial applications has already, to some extent, moved research priorities away from an emphasis on mental well-being to an emphasis on commercial reduces. There are many examples of this shift.For example, more research is being carried out on antidepressant drugs than on psychotherapy, even though in mild to moderate depression (the majority of cases) drugs and psychotherapy are approximately equal in efficacy. There is increasing evidence for the efficacy of exercisers,11 and fish oils,13 in the treatment and prevention of depression. However, these strategies receive much less attention than antidepressant drugs. Even an established antidepressant treatment such as S-denominationally (SAMe)14 receives little attention.Searching the abstracts of the 2004 meeting of the Society for Neuroscience, I found 179 with the key word antidepressant and only 4 with the key word S-denominationally, and none of those 4 was concerned with the antidepressant action of SAMe. SAMe is a major methyl donor and seems to work in a fundamentally different way from any product being investigated by drug companies. Surely we could expect that an antidepressant acting through a different mechanism would be a popular topic of investigation. However, SAMe is a natural product and not of commercial interest.Similarly, insights into what exercise or fish oils do to the brain may provide important insights into the pathologically of depression and its treatment, but these subjects receive little attention. Many basic science researchers investigating the mechanisms of antidepressants produced by drug companies do not receive funding from those companies. However, enough are lured by drug company research funds into working on topics of interest to the companies to significantly influence what are fashionable topics of research.Laboratories with funding from industry can often afford more trainees, who ay then adopt a more industry-centered approach in their own research. While the availability of funds from industry has certainly influenced research, the pressure on university faculty to commercialism the results of their research will undoubtedly cause even greater distortion in the areas of research that are most popular. Granting agencies have increasingly tried to foster research in neglected areas by allocating funds to specific areas Of research and requesting applications in those areas.Although this approach is certainly necessary, it has not done much to alter the effects of drug many money on research output. Also, in some ways it moves research even further away from the ideal in Vainer Bushs report that Scientific progress on a broad front results from the free play of free intellects, working on subjects oftener own choice, in the manner dictated by their curiosity for exploration of the unknown. 2 This model was notably successful in the last half of the 20th century, but it may not survive the pressure to commercialism.While there is still much scope for curiosity-driven research, the curiosity of researchers is likely to be aligned increasingly with the interests of drug impasse. As mentioned above, a cultural change has accompanied the increasing centralization of university research. The pressure to commercialism has been critiqued in some quarters, but many university faculty have nonetheless embraced centralization, or at least remained unconcerned about it. Are we far from a time when a researcher without a patent that is being commercialese will be regarded in the same way as those who do not publish regularly in the top journals?And how long will it be before governments make centralization a mandate of granting councils and a requirement for the majority Of grants? A fascination with the workings of the brain and how it can malfunction in mental illness is the usu al motivator for researchers in neuroscience and psychiatry research. As a result, curiosity-driven research will always tend to serve the best interests of patients. Although research driven by commercial interests will certainly benefit psychiatric patients in some ways, it cannot serve their overall needs, as it is much too narrowly focused. The designation of funds by granting agencies for specific neglected topics will help but is unlikely to produce any large changes in the direction of research. Thus, the biggest losers from the pressure to commercialism will be psychiatric patients. In addition I am concerned whether students who are trained to focus on the short-term commercial implications of their research will be able to maintain the breadth of vision that is a characteristic of the majority of creative researchers. Changes due to pressure from governments to commercialism are not limited to researchers.The increased emphasis on centralization in universities has in some ways distorted the perceptions of senior university administrators about the purpose of the institutions. For example, there mess to be a lack of concern about some of the sources of funds that universities receive. Universities now hold patents on many life-saving drugs. These patents sometimes limit access to the drugs, particularly in low-income countries. 1 5 In Canada, one-quarter of the faculties of medicine receive funding from the tobacco industry. 6 Perhaps a suitable future definition of a university will be a whole body of teachers and scholars engaged in turning ideas into profit. In 13th century Italy the response to interference by the Roman Catholic Church in the work Of scholars was a move to another action to escape the interference. In the 21 SST century that option is not available even to the minority who are concerned about the drive to commercialism. However, the picture is not entirely bleak. Charitable foundations will remain immune to commercial interests. In addition, even though charitable foundations will probably remain relatively small players in the funding of research, there are promising signs. For example, the Bill and Melinda Gates Foundation, created in 2000, has an endowment of about LOS$27 billion and is striving to use its money for the benefit of humankind in areas neglected by governments. This foundation is not involved in psychiatric research, but its focus on preventive approaches may help to direct interest to that important area.Research on prevention in psychiatry is still in its infancy and will certainly remain that way if short-term commercial considerations stay paramount. However, charitable foundations cannot be expected to have any large effect on the change in university culture brought about by the drive to commercialism. Although would like to be able to end this editorial on a more hopeful note, I am concerned about these cultural changes, and I do not see any solution.
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